Now accepting new clients

We scale ecommerce brands.
We've done it ourselves.

ICS is run by a 7-figure ecommerce founder. We don't chase ROAS — we chase profit.

Built by a founder. Run like one.Profit over vanity metrics. Always.Creative-led ads that actually scale.Your margins matter more than your ROAS.Built by a founder. Run like one.Profit over vanity metrics. Always.Creative-led ads that actually scale.Your margins matter more than your ROAS.
Results

Numbers that speak.

Real brands, real numbers. No inflated dashboards.

NOIR logo
NOIR
7+ figures

Revenue done profitably on Shopify using paid ads.

Tough Glove logo
Tough Glove
+125%

CVR improvement — landing page rebuilt from 2% to 4.5% conversion rate.

WZFoods logo
WZFoods
Highest revenue month

Achieved after just 30 days of implementing the ICS system.

How we help you scale

Everything you need to scale. Nothing you don't.

We work with 5- and 6-figure ecommerce brands who are serious about growth. Here's how we do it.

Meta Ads Management

Creative-led performance marketing

Most agencies optimise for ROAS. We optimise for profit. From creative strategy to campaign execution, we build Meta ad systems that scale without burning your margin.

Email Marketing

Flows & campaigns that convert

Your email list is your most valuable asset. We build automated flows and campaigns that turn browsers into buyers and buyers into loyal customers — on autopilot.

Landing Page Design & Build

Pages built to convert

Built directly into your Shopify theme using AI-enhanced design. No generic templates. Every element engineered to reduce friction and turn your traffic into revenue.

Consulting with Ahmed

Work directly with a 7-figure founder

Skip the account manager. Work one-on-one with Ahmed — an ecommerce founder who scaled and exited a 7-figure brand. Get the clarity, strategy, and direction you need to move faster.

Who we work with

Is ICS right for you?

We work with a specific type of brand. Not because we're selective for the sake of it — because this is where we get results.

£10k–£200k monthly revenue
£4k+ monthly Meta ad spend (or ready to invest)
Trading for 12+ months
You're the founder or decision maker
Looking for a growth partner, not a yes-man agency
Ready to take your brand to the next level
Platforms we work with
Shopify logoShopify
Meta Ads logoMeta Ads
Triple Whale logoTriple Whale
Klaviyo logoKlaviyo
WordPress logoWordPress
Our framework

The ICS Growth System

One proven system across every client. No guesswork, no generic playbooks — just a structure built from actually running 7-figure ecommerce brands.

01

Margins first, strategy second

Before we touch your ad account we calculate your margin targets, CPA ceiling, and profit goals. Every decision we make is anchored to what growth actually needs to look like for your specific business.

Profit foundations
02

A bulletproof creative-led funnel

We build and optimise your full conversion funnel — Meta creatives, landing pages, and messaging — engineered for one thing: turning spend into profit.

Creative & conversion
03

Scale the system, never stop optimising

Once the foundations are proven we scale with discipline. Budget increases tied to CPA performance. Continuous creative testing. The system compounds over time.

Scale & optimise
Book a free audit
Why ICS

We're not your typical Meta agency.

Led by
ICSEcommerce founder
Other agenciesAccount manager
Built 7-figure brands
ICSTwice
Other agenciesNever
Factors in your margins
ICSAlways
Other agenciesRarely
Reporting
ICSHonest, P&L focused
Other agenciesDashboard screenshots
Skin in the game
ICSFounder mentality
Other agenciesRetainer mentality
Who's behind ICS

A founder who's lived it.

I'm Ahmed. Before ICS, I scaled a 7-figure ecommerce brand — first on Shopify, then on TikTok Shop. I managed the ads, the creative, the margins, the supplier headaches, the sleepless nights watching CPA spike. I know exactly what it feels like to have your own money on the line.

That's why I built ICS differently. I'm not an account manager who read a course on Meta ads. I'm a founder who built and exited a real ecommerce business — and now I apply everything I learned to scale yours.

When you work with ICS, you're not handed off to a junior. You get me. Someone who looks at your business the way I looked at mine — through the lens of profit, margin, and sustainable growth.

Not ROAS. Not impressions. Not fancy Shopify screenshots. Your bank account.

Ahmed, founder of ICS
FAQ

Straight answers.

Think of it like a tailored suit, not something off the peg. We don't do one-size-fits-all pricing. ICS offers monthly retainers for ongoing management as well as one-off payments for standalone services like consulting and landing page builds. Every engagement is scoped and priced around what your business actually needs.

Ready to grow profitably?

30-minute discovery call. No pitch. Just an honest conversation about your business.